IP Licensing & Brand Partnerships

Helping European brands and IP owners enter, scale, and monetise in the Chinese market.

China offers one of the world's largest consumer markets for character IP, lifestyle brands, and design-led products. But entering it requires more than a good product—it demands the right local partners, clear commercial terms, and brand protection from day one.

Based in Shenzhen, we act as a trusted gateway for European IP owners and brand holders looking to license, co-brand, or expand into China. We bridge the gap between creative rights and commercial execution—quietly, professionally, and on your terms.

• Licensing Representation​ — Acting as your China-side agent for brand and IP commercialisation

• Partner Sourcing​ — Connecting you with vetted licensees, distributors, and retail operators

• Deal Structuring​ — Negotiating commercial terms that protect your brand and maximise royalty potential

• Brand Protection​ — Trademark, copyright, and compliance support before you enter the market

*Engagement models and commercial terms are discussed privately under NDA.